The Importance of Clear Signage at Events

Clear signage is important for any event because it helps to direct people to where they need to go. Some events may have to share a venue with other planners, so properly informing people of where the designated bathrooms or seating areas are will only decrease the chances of embarrassing encounters.

Signage can also be used to gain attention before an event, welcome guests to a party, and some can be used to get a specific point across. Read on to find out how you can create clear signs and why you need them for every little detail of an event.

Takes Care of the Details

Any event, whether large or small, requires careful planning. Specific details, such as in which room the function will take place, or extra portable toilet facilities can help to guide guests with ease. This could include a board of itinerary details and lunch breaks so that you don’t need to worry about directing guests to the right room at the right time. You don’t want your guests walking into a private wedding when they are supposed to be meeting an investor or going to a work function.

Attracts New Business

For any new business to make money, they need to be visible so that people know they exist. Outside signage or even pavement signs can be used to inform the public of a new store opening, or if there is a sale coming soon. The most popular signage for ad hoc purchases such as cafés or clothing stores is forecourt signs. They are designed specifically to be used outdoors to sustain bad weather conditions.

For your forecourt signage needs, contact Discount Displays. In operation for 30 years, this leading UK supplier of display signs and exhibition stands has a 14-day money-back guarantee. Their prices are competitive and each product is designed using high-quality vinyl material. With Discount Displays, you can trust that your signage will get the attention your event needs.

Emergency Situations

Shopping malls, hospitals, and large office blocks all have clear signage with a map of the facility. When you have an array of shops or offices, having to navigate an unfamiliar setting can be scary and anxiety-inducing. Events where there will be a large group of the general public, such as camping sites or outdoor dance parties, need to have bright and visible signage.

Emergency exits are especially important in incidents of natural disasters or fires. Police, stand-by paramedics, and even the fire department sometimes need to be present at an event. These facilities should be in an easy-to-find place close to the entrance, and not obscured by any trees or buildings.

By giving your guests as much information in a clear sign, they have more time to focus on the event and can be comfortable knowing they won’t get lost. Make sure the signage is written and in a big enough font that guests can see the information from a relatively far distance. To get even more attention, include a bright background that will grab people’s eyes to the event in question.